Can anyone remember far back enough to the 1990s to recall whether Volvo dealers were allocated a limited stock of GTs, Celebrations, the Two Tone, Paris Blue cars etc and it was then down to the Volvo dealer to sell them or was it a case of a potential customers needing to contact their Volvo dealer and the dealer then checking with Volvo to see if there were any in-stock?
Or I suppose it might have been a combination of both of the above scenarios
Yes, I know, it's a bit of an unusual question!
Limited edition cars - 1990s sales and promotion
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Limited edition cars - 1990s sales and promotion
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Re: Limited edition cars - 1990s sales and promotion
I read somewhere either on here or on Facebook from an ex-Volvo salesman that the each Volvo dealer was assigned a certain number of GTs and Celebrations to have in stock, considering they only made 250 and 480 of each respectively.
The Two-Tones I believe were an order only basis, meaning that Volvo only made as many as they had requests for them. That meant they weren't really a Limited Edition, at least not to a predetermined number anyway. It is estimated around 2000-2500 Two-Tones ended up being made Europe-wide, with approximately 700 of which reaching the UK.
As for the Paris Editions, my guess is that they were a similar deal to the Two-Tones, but only clearly never sold in the same numbers. Sales figures of the Paris Editions are near impossible to estimate, but my guess is that potentially less than 150-200 made it to the UK. They were sold in some European countries too, but are equally as rare. @dragonflyjewels owns 1 of the 3 or so remaining Paris Blue Editions left in the UK.
The Two-Tones I believe were an order only basis, meaning that Volvo only made as many as they had requests for them. That meant they weren't really a Limited Edition, at least not to a predetermined number anyway. It is estimated around 2000-2500 Two-Tones ended up being made Europe-wide, with approximately 700 of which reaching the UK.
As for the Paris Editions, my guess is that they were a similar deal to the Two-Tones, but only clearly never sold in the same numbers. Sales figures of the Paris Editions are near impossible to estimate, but my guess is that potentially less than 150-200 made it to the UK. They were sold in some European countries too, but are equally as rare. @dragonflyjewels owns 1 of the 3 or so remaining Paris Blue Editions left in the UK.
Last edited by WillC9303 on Sun Jul 30, 2023 12:17 pm, edited 1 time in total.
William
1993 2.0i Limited Edition
1993 2.0i Limited Edition
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Re: Limited edition cars - 1990s sales and promotion
Great information - thanks! I have a dealer directory from Q3 2006 with 151 Volvo dealers listed in the UK including Jersey and Guernsey. So if the number of dealers remained steady they would only potentially have a couple each - and the smaller dealers maybe even zero.WillC9303 wrote: ↑Sat Jul 29, 2023 4:52 pmI read somewhere either on here or on Facebook from an ex-Volvo salesman that the each Volvo dealer was assigned a certain number of GTs and Celebrations to have in stock, considering they only made 250 and 480 of each respectively.
The Two-Tones I believe were an order only basis, meaning that Volvo only made as many as they had requests for them. That meant they weren't really a Limited Edition, at least not to a predetermined number anyway. It is estimated around 2000-2500 Two-Tones ended up being made Europe-wide, with approximately 700 reaching the UK.
As for the Paris Editions, my guess is that they were a similar deal to the Two-Tones, but only clearly never sold in the same numbers. Sales figures of the Paris Editions are near impossible to estimate, but my guess is that potentially less than 150-200 made it to the UK. They were sold in some European countries too, but are equally as rare. @dragonflyjewels owns 1 of the 3 or so remaining Paris Blue Editions left in the UK.
480 ES - M696 UFC - January 1995 - my first 480
480 GT - M586 TMF - August 1994 - my current 480
480 GT - M586 TMF - August 1994 - my current 480